In the 90s, I associated journalists, winemakers, translators and graphic designers to create Class. Our goal: to mobilize all internal talent to offer our clients, local actors, their full benefit avoiding duplicative external providers. Since 2000, we have focused on publishing of mixing education and business in the field of wine and spirits. We are also located in Mainland China since 2006.
about the editor
Claude Lada is a French photographer and publisher specialized in wine books. Founder of Agence Class in 1990, he published the first « Guide Chinois des Vins de Bordeaux » (2009, second edition in 2012), as well as a book about matching Chinese cooking and French wines (for the Universal Exhibition in Shanghai, in 2010), the « Guide Chinois des Vins de France » (preface by the former Prime Minister of France, Jean-Pierre Raffarin, 2011), and the « Guide Chinois du Cognac » (2012). Under licence from Larousse, Claude Lada also published the traditional Chinese version of the « Grand Larousse du Vin » 拉魯斯 葡萄酒百科全書. He also created the trilingual magazine Bordeaux News, regularly published since 1993. He is the author of a Russian guide to Cognac, COGNAC И ЕГО ТАЙНЫ (2014). In 2015 he publish COGNAC FOR CONNOISSEUR a North American version and a new pocket book named BORDEAUX NEW CENTURY with the most dynamics winegrowers of Bordeaux, available now on Amazon.
Since 2015, Claude Lada is a happy member of Wine and Spirits Wholesalers of America WSWA
